What is an MBA in Event Management?

MBA in Event Management is a postgraduate specialized degree course. MBA stands for Master of Business Administration. Typically, the duration of an MBA course is two years. Aspirants wishing to enroll in the MBA course are required to complete any undergraduate degree program from a recognized university. Students can choose the type of industry they want to work in as an event manager, giving them a wide range of career options and options as graduates with an MBA in Event Management degree. Event Management is the aspect that deals with organizing, planning, and coordinating every little detail of an event. From selecting and booking a venue, catering services, logistics, and decoration aspects everything comes under Event Management. There are many options available in MBA Event Management and students can opt for full-time, part-time, and online education. Students enrolled in the event management course are effectively trained to analyze, market, plan, and make strategies to smoothly organize an event that meets the expectations of the client.

Benefits of Studying MBA in Event Management

There are numerous benefits of enrolling in an MBA in Event Management. The course is getting popular among youth as they are becoming aware of the career opportunities in event management. You must be able to effectively coordinate with the stakeholders and negotiate with stakeholders to successfully execute and organize an event within the allocated budget. Students enrolled in the course become skilled at this. Numerous event companies offer alluring salary packages to MBA in Event Management graduates.

Document Required For MBA in Event Management

• 10th and 12th certificates
• Date of birth proof
• Entrance exam scorecard
• Caste certificate
• Domicile proof
• Work experience documents
• Graduation certificate
• Migration certificate
• Scanned copy of photograph and signature

MBA in Event Management Eligibility Criteria

Candidates wishing to pursue an MBA in Event Management are required to meet certain eligibility requirements. The students can check the eligibility requirements by visiting the official website of the college. Generally for admission to the MBA Event Management course, the candidates require a Bachelor’s degree in any discipline with a minimum aggregate score of 50 percent.

Candidates are required to complete a bachelor’s degree in any specialization.

Students must complete an undergraduate degree program from a recognized university with an aggregate score of 50 percent from a recognized university.

They must qualify for the entrance examination conducted by college, university, state, or national examination conducting authorities to provide admissions in MBA courses.

They must take the required entrance exam and achieve the cut-off score specified by the college.

For the three-step admissions process, they must follow the rules and regulations of the respective college.

MBA in Event Management Admission Process

The admission process for an MBA Event Management course varies depending on the institute the candidate is applying for admission. Candidates must appear for at least one of the management entrance examinations and score valid percentage marks. Some of the top management entrance exams include CAT, XAT, MAT, CMAT, SNAP, MAH CET. After clearing the entrance exam, the candidates will move on to the further steps of the selection process including Group Discussion, Personal Interview, and/ or aptitude test. Mentioned below is the general admission procedure of a B-School for an MBA Event Management course.

Candidates wishing to enroll in an MBA in Event Management are required to register to appear in management entrance examinations.

They may apply for appearing in CAT, MAT, XAT, CMAT, SNAP, or other university, state, or national level examinations conducted to provide admissions in MBA courses.

They are required to fulfill the eligibility criteria for appearing in the management entrance examination.

Candidates must appear in any of the above-mentioned entrance examinations or university-level MBA entrance examinations on the scheduled date and time with the admit card.

They must qualify for the entrance examination by attaining the minimum cut-off range announced by colleges.

Selected candidates are provided an allotment letter in the counseling round after the announcement of the cut-off.

They are required to pay the admission fee to freeze their seat in the course.

Further, they are required to complete the documentation process and pay the rest academic fees on the college premises.

They must ensure successful completion of the enrollment in the MBA in Event Management college.

How to get admission for an MBA in Event Management?

Since an MBA in Event management is a postgraduate degree, students will have to qualify for the requirements, 

Students must get a 50% score in graduation but 60% for students who wish to get admission into the colleges following merit-based admission mechanisms. 

Students will have to prepare well for their GD and PI rounds post the entrance exams

Shortlist the colleges in which you want to enroll yourself and check their admission process. 

Fill up the application form of the respective institute, make payment, and wait for the intimation by the college.

MBA in Event Management Syllabus

MBA in Event Management Semester 1 Syllabus

1. Qualitative Technique
2. Economics and Management Decisions
3. Business Communication and Negotiation Skills
4. Marketing Management
5. Organization Behaviour
6. Principles of Event Management
7. Financial Accounting

MBA in Event Management Semester 2 Syllabus

1. Human Resource Management
2. Research Methodology and Applied Statistics
3. Consumer Behaviour and Brand Management
4. IT for Event Management
5. Event Planning
6. Marketing Communication for Special Events
7. Financial Management

MBA in Event Management Semester 3 Syllabus

1. Advertising Management
2. Event Production and Logistics
3. Event Marketing Campaign
4. Budgeting and Costing of Events
5. Event Campaign
6. Management Information Systems
7. Sales Promotion and Brand Management
8. Event Management (Corporate and Social)
9. Internship
10. Dissertation I

MBA in Event Management Semester 4 Syllabus

1. Cross Cultural Management
2. Public Relations
3. Culture and Entertainment
4. Entrepreneurship
5. Event Risk Management
6. Dissertation II
7. Internship

MBA in Event Management Job Scope

• Event Manager
• Public Relation Officer
• Promotion and Advertise Officer
• Marketing Manager
• Events Promotion Manager
• Media Planning Manager

Areas of Recruitment for MBA in Event Management

MBA in Event Management have immense opportunity to get employed in various sectors, 

• Hotels
• Family events
• Hospitality division
• Event Management Companies
• Facility Management Services
• Educational Institutions
• Product-based companies
• Healthcare department
• Banking sector
• IT Companies
• Manufacturing industry
• Government Sectors

MBA in Event Management Scope

Candidates can opt for two different paths after completing an MBA in Event Management course. Individuals can enroll themselves in a higher education course or look for a job. Both have been elaborated below.

Higher Education

The scope of higher studies for MBA in Event Management aspirants is high, as it will open the opportunities of conducting research and getting high-paying job roles in the same domain. 

Apart from getting a job and making a career in the above-mentioned field, one can think about studying further. 

In such cases, pursuing an MPhil/PhD in management course will be the best.

Start Job

Statistically, a big chunk of graduates, 78.5% to be specific, opt to start working after completing their courses. 

Most are employed in Marketing, PR, and Sales at 51.1%.

Graduates can start working as a trainee or intern under an established Event Manager. 

Internships are also provided at all Event Management companies.

Most event managers work on their own and start their own business. 

MBA in Event Management Skills Required

Candidates wishing to enroll in an MBA in Event Management course must possess several skill sets for a better learning experience and acquire knowledge to efficiently perform the tasks assigned to them once they enter the world of work. In the table below, we have mentioned some important skills required for an MBA Event Management course.

1. Communication Skills
2. Interpersonal Skills
3. Organising Skills
4. Managerial Skills
5. Time Management
6. Flexibility
7. Leadership Skills
8. Teamwork

MBA in Event Management Fees Structure

The fee for an academic course MBA in Event Management varies from college to college. MBA in event management fees depends on whether the institute is private or public, and the location of the institute. The fee structure includes charges for all the facilities provided to students such as hostel, wifi, travel convenience, and other facilities. The average tuition fee for the MBA in Event Management ranges from Rs. 80,000 to Rs 5.4 Lakhs.

Career Options after MBA in Event Management

An MBA in Event Management comes with numerous opportunities. Candidates enrolled in the course have plenty of options to choose from for their careers. We have provided below details of major MBA in Event Management career options.

Wedding Planner: The wedding planner organizes the wedding event on behalf of the client considering their suggestions and ideas to make the day memorable for both bride and groom. His or her work responsibilities include deciding on themes, booking venues, and negotiating with suppliers such as photographers, caterers, and florists.

Media Planner: A media planner's job involves liaising with clients, consumers, and advertising staff. He or she undertakes research, analyses, and interprets data. A media planner produces financial plans, media plans, and forecasts. He or she produces briefs for media buyers.

Event Planner: An event planner is a professional responsible for planning and coordinating every single detail of an event for a client or employer. He or she may specialize in organizing and planning certain types of events such as meetings, trade shows, festivals, conventions, parties, or weddings.

Public Relations Officer: A public relations officer is responsible for building strong relationships with clients and media personnel. He or she monitors media both print and electronic. A PR officer researches, writes, and distributes press releases to target media. He or she organizes press conferences and interacts with the media on behalf of clients.