M.A. in Public relations and Corporate Communications

An MA in Public Relations and Corporate Communications is designed to equip students with advanced knowledge and skills in managing communication strategies, handling public relations, and understanding corporate communication dynamics. The program typically covers topics such as media relations, strategic communication, crisis management, and brand management.

Eligibility Criteria of M.A. in Public Relation And Corporate Communications

Educational Qualification: A bachelor’s degree in any discipline from a recognized university. Some programs may prefer degrees in communications, marketing, or business.

Minimum Marks: Typically, a minimum of 50% marks in the undergraduate degree.

Entrance Exam: Some universities may require you to pass an entrance exam or interview.

Syllabus of M.A. in Public Relation And Corporate Communications

Semester 1

Introduction to Public Relations

Corporate Communication

Media Relations

Organizational Behavior

Research Methods in Communication

Semester 2

Strategic Communication

Crisis Management

Advertising and Promotion

Digital Media and Social Networks

Public Relations Writing

Semester 3

Brand Management

Event Management

Corporate Social Responsibility (CSR)

International Public Relations

Ethics in Communication

Semester 4

Media Planning and Buying

Public Relations Campaigns

Communication Law

Dissertation/Project Work

Internship/Field Work

Admission Process of M.A. in Public Relation And Corporate Communications

Application Form: Fill out the application form available on the university's website or admission office.

Entrance Exam: Some institutions may have an entrance exam. Check if you need to appear for one.

Documents: Submit necessary documents such as transcripts, degree certificates, entrance exam scores (if applicable), and identity proof.

Interview: Some programs may require an interview as part of the selection process.

How to Apply For M.A. in Public Relation And Corporate Communications Admission

Online Application: Apply through the university’s online portal.

In-Person: Visit the admission office to submit the application form and documents.

Selection Process of M.A. in Public Relation And Corporate Communications

Academic Records: Evaluation of undergraduate academic performance.

Entrance Exam: Scores from the entrance exam (if applicable).

Interview: Performance in the interview (if required).

Work Experience: Some programs may consider relevant work experience.

Future Scope After M.A. in Public Relation And Corporate Communications

Growth Opportunities: With increasing emphasis on corporate image and media presence, the demand for PR and communication professionals is expected to grow.

Further Studies: Opportunities for pursuing specialized certifications or a PhD in related fields.

International Opportunities: Skills are transferable globally, offering opportunities in international firms or organizations.

Job Profiles After M.A. in Public Relation And Corporate Communications

Public Relations Specialist: Manages communication between the organization and the public.

Corporate Communications Manager: Oversees internal and external communications for a corporation.

Media Relations Specialist: Manages media interactions and press releases.

Brand Manager: Develops and maintains a brand’s image and reputation.

Crisis Communication Manager: Handles communication strategies during emergencies or controversies.

Event Manager: Organizes and manages corporate events and public relations activities.